Once your website goes ‘Live’, the next job is to ensure it can be found online by internet users. This is where Off Page SEO comes in.
SEO means Search Engine Optimisation. SEM means Search Engine Marketing. Both are the process of optimising a website so it shows up well in the search results when users use specific "keywords".
First of all, there is no magic way to rank your website on the first page of Google, Bing or Yahoo (unless you pay Google etc to be there…. this is called SEM - Search Engine Marketing.
Search engines are governed by complex algorithms and it takes a lot of time and effort to ‘convince’ them that your site or page deserves one of the top spots for free. Let's face it, not everyone can be on the first page of the search results. In saying that, there are certain rules you can follow to optimise your website and provide search engines with the right signals for your site to rank well over time and get free traffic from Google, Bing, Yahoo etc.
Performing "Off Page SEO" search engine optimization, is essential for your website to be found online. QPM Design provides all of the basic SEO set-up services below as an optional extra.
WHAT IS INCLUDED IN THIS PRICE?
Google Account: We can create you a Google Account by using your own email address or create a new Gmail, address with your business name. A Google account provides access to a variety of options essential for your business online.
Google For Business:
We add your business details and photos to display your website and business services on Google.
We can add your business so it displays on Google Maps.
Set Up Google Plus
Create your Google Plus page, upload your logo, optimize your photos, input your business information and verify.
Website - Site Map:
We can produce and submit a website site map to: Google, Yahoo, Bing, Moreover & Ask.
Submit your Website to search engines and directories:
We will manually register your business details, create accounts and submit your website url to: Google, Bing, Yahoo at around 20 other search directories in New Zealand and around the world.
If you are on a tight budget, with a little bit of computer knowledge and a basic understanding of website hosting control panel, you can easily complete these tasks yourself. It will just take a bit of organising and a day or two of your time. We are happy to provide you with the information to get you going.
Below are a variety of documents that we provide to help you get started with your Website and SEO Information.